Marketing & Communications

Mission

The Marketing & Communications team supports Institutional Support Services (ISS) by delivering targeted, impactful strategies that enhance the visibility and engagement of UNM’s Campus Business Services and Campus Environments & Facilities. We focus on promoting competitiveness, exceptional customer service, sustainability initiatives, and the creation of unique experiences, all while reinforcing The University’s core mission. Through clear messaging and dynamic campaigns, we help amplify the value and reach of these essential services.

Vision

Our Marketing & Communications team envisions supporting ISS in establishing The University of New Mexico as the premier educational destination by strategically promoting a sustainable campus environment that fosters academic excellence and enriches the quality of life. Through compelling storytelling and innovative marketing, we highlight the outstanding services, core values, and exceptional experiences that make UNM the preferred choice for students, faculty, staff, visitors, and patrons.

Services

ISS Marketing & Communications is a cost-free, shared-services hub funded by the units of ISS. We offer comprehensive marketing and communication needs such as rebranding strategies, graphic design, photography, and website editing support to the VP Office and all 17 ISS departments and related units.

Provided Marketing & Communications Services
Marketing Strategies We specialize in crafting data-driven campaigns, optimizing brand messaging, and integrating cross-channel communications to engage diverse audiences effectively. With a focus on innovation and results, we ensure marketing efforts align with organizational goals and resonate with target markets.	Graphic Design & Photography Our team delivers creative and visually compelling solutions that bring our brand to life. We specialize in designing impactful visuals, from project marks and brochures to digital media and promotional materials, ensuring our brand’s identity is consistently represented across all platforms. With a focus on aesthetics and communication, we create designs and photography that inspire and resonate with any audience.
Communications Expert services in crafting press releases, engaging articles, and impactful media content that amplify our brand’s voice. We specialize in clear, concise messaging that captures attention and effectively communicates key narratives to the right audiences.	Web Site Maintenance Essential website management services ensure online presences are seamless and up-to-date. We handle everything from routine content updates and site maintenance to optimizing user experience and functionality. Advanced edits require client contracts with University Communications & Marketing (UCAM).